Pophouse Branding

brand design, brand strategy, print design, social media

Pophouse is a Detroit-based interior design studio focused on workplace design and strategy.

In this role, I owned the studio’s brand—creating everything from pitch decks, marketing materials, the studio’s website, social media strategy, and whatever else I could get my hands on. During my first month as a full-time team member, I was given the amazing challenge of transitioning the company’s brand from dPOP to Pophouse. Using the new logo developed by Other Studio, I implemented and further developed the new brand throughout print, digital, and environmental assets.